Will You Join Us in Growing Brand Chain?
As we move closer to the end of the year, I want to take a moment to talk to you about the upcoming membership renewal process. At the heart of our organization's sustainability and growth is our members, and membership renewal is a crucial part of ensuring that we continue to thrive as a community. Our board of directors has worked hard to ensure that our organization is one that inspires, connects, educates and develops our members.
Over the past year, Brand Chain has made significant shifts. We’ve done this to better align with who our members are today and what our industry needs in the future. This can be reflected in our redesigned events and our entire digital platform. We’ve reviewed how our members prefer to interact with us and rebuilt around that preference. We understand that the primary benefits our members get are the opportunities to connect with one another and learn how to better serve their clients. Therefore, our entire business structure is now centrally focused on this value.
In 2023, our Leadership Summit brought together 150 of the most innovative individuals in our industry to the Scott Resort in Scottsdale, Arizona. Attendees came from across the entire supply chain and from all over North America. We heard about new brand solutions, learned from Hertz about customer satisfaction and even got to meet select suppliers in a cabana near the pool. The event was unique and the value was significant.
Then in July, we released the first digital platform dedicated entirely to the brand solutions industry. This is our own technology investment, which has become the most valuable asset of our association. Every member, every organization, every insight, all in the palm of your hand — whenever you need it. You can reach out to a partner, set up a meeting or just read industry content when you have spare time. We heard our members, and we built this for you.
But we aren’t done yet…
The next year holds even more for our resurging organization. We’re launching a new membership model that will provide you with access to these two important tools for your business, all upfront, with one membership payment.
Your dues will now include a ticket to our Leadership Summit, which will take place May 6-8, 2024, at the Opal Sands in Clearwater Beach, Florida. Your membership will also give you year-round access to our digital platform. The only variability in dues will be for how many people you want engaged. This will make it easier for you to get access to leading-edge resources and connect with the fellow innovators, game-changers and trailblazers in the brand solutions industry.
The year ahead will be about expansion and partnerships. We encourage you to invite your friends and connections to join us. By expanding our community, we can strengthen our organization and make it an even more valuable resource for our members.
We hope you’ve been able to experience firsthand the revolution we are making in this industry, and we appreciate your continued support. You can renew today inside our platform (brandchaincommunity.org), or feel free to reach out to us for support.
Brand Chain is the essential community for the brand solutions supply chain. Together, we bring brands to life.
Learn more about Brand Chain membership offerings and price plans.
By Brand Chain Executive Vice President Matt Bruno